ABOUT ME

BIO ...................

Andrea Sghedoni is a creative content supervisor with a background as an art director and over 15 years of experience in the industry. His expertise spans diverse areas such as advertising, UX, digital strategy, and branding, enabling him to craft comprehensive 360-degree projects.

Throughout his career, he has developed digital, print, and film solutions for a broad spectrum of clients. These include globally recognized brands such as McDonald's, Nutella, Kinder Chocolate, the Campari Group, Galbani, the FCA Group, L'Oreal, and Chupa Chups, as well as impactful organizations like Emergency and Fabrica, and numerous innovative startups.

Art, new media, and new technologies are the primary forces that fuel his creativity. In every project, he is committed to blending these disciplines, consistently striving not only to innovate and inspire, but also to create relevant projects oriented towards business and results.

Andrea, alongside his creative partner Lavinia Aurelio, has created numerous projects, committed to delivering unique and compelling visions and purpose in their work.

CONTACT .............

Linkedin  –  https://www.linkedin.com/in/andreasghedoni/

Behance  –  https://www.behance.net/sghe

Instagram  –  https://www.instagram.com/sghe/

Template Store  –  https://app.gumroad.com/cromie

EXPERIENCE 

Leo Burnett Italia – Creative Content Supervisor

luglio 2021 - Present (1 y 6 m) Milano, Lombardia, Italia


Ogilvy Italia – Digital Art Director

marzo 2017 - Present (4 y 6 m) Milano, Italia

Over the years in Ogilvy I have learned creativity based on strong strategic thinking and human insights. I have curated international projects for love brand such as Nutella, Campari group, Emergency, Ferrari, L'Oreal and many others.


Alquimia WRG – Senior digital Art Director

ottobre 2012 - febbraio 2017 (4 y 5 m)

In Alquimia I worked a lot on crafting beautiful digital project on brands as Isaia, Fabrica, OVS, Coin, Alcantara, and win digital awards like awwwards for Fabrica digital experience.


Tazebao – Art Director - Co-founder

2009 - 2012 (3 anni)

Tazebao was a collective of creatives, designers and developers who took care of launching Modenese brands on social and digital platforms.

 

Blu office - Due Ti forniture – Art Director

2007 - 2009 (2 y)

I was in charge of the company's design and printing department. A short experience that taught me to manage clients directly and solve business problems related to design.


Serigraf – Graphic Designer - production and printing

2005 - 2006 (1 y)

In Serigraf I learned all the post-production, pre-production and production techniques related to printing, packaging and marketing materials.


essent'ial – Graphic Designer Internship

2004 - 2005 (1 y)

My first experience in the world of design and communication.